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SEO Comics

Discount Click

October 23rd, 2007 junelle

There are lots of services offered for internet marketers now a day. If you want to avail of internet marketing services, you could try DiscountClick. They focus on the top search engines like Google, Yahoo and MSN.

If you are a newbie in internet marketing, you might need Internet Marketing Consultant or SEO Consulting. As for me, I would like to do the job by myself, therefore I would recommend to have a consultant to teach you the basics of everything. If you would want to work it on your own, there are a lot of available articles online for you to read. As long as you know the basic, you know where you want to go.

GOOD LUCK!

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iContact

October 10th, 2007 junelle

iContact is the best option out there for anyone who wants to send out email newsletters. They have great inbox deliverability, an extremely easy to use interface, great prices that start at $9.95 per month, lots of templates, and also include surveying, autoresponder, and blogging capability from the same application at no additional charge.

iContact is an easy to use email marketing, surveying, autoresponder, and blogging tool that allows small businesses, non-profits, and associations to easily communicate online with their customers, prospects, and members.

iContact starts at $9.95 per month and scales upward based on list size. They also have an Enterprise product for larger organizations that starts at $660/month.

iContact has an easy to use interface and over 300 professionally-designed email templates. The application allows you to track the opens and clickthroughs on your emails, add a sign-up form to your web site, segment your list, and manage your subscribers.

They take care of managing bounces and unsubscribes for you. They also take care of making sure your message gets to the inbox of your recipients through their ISP relations, feedback loops, and whitelist status. If you are currently running into deliverability issues with your existing newsletter sending method, iContact will be very helpful and ensure inbox delivery of your messages.

The company currently has over 15,000 customers and 100,000 users. The product is used primarily by small businesses but also has a number of Fortune 500 companies like Bank of America, Ford, Nissan, Super 8 Motel, and International Paper, and political campaigns like Barack Obama ‘08. The company is based in Durham, NC and was founded by Ryan Allis and Aaron Houghton in 2003.

iContact is working to change the way businesses and non-profit organizations communicate online by making it really easy to manage all online communications from a single web application.

If you are looking for any easy and inexpensive way to put your emarketing on autopilot and get great deliverability, check out iContact.

Check out an overview video.

Avail of the 15 day free trial of iContact.

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The IM Myth

October 7th, 2007 junelle

From one of the top Internet Marketer, Mr. Russell Brunson. Comes a very useful information on how to GET RICH using the internet.

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How Important is Alexa Ranking?

September 26th, 2007 junelle

How Important is Alexa Ranking?
By Adriana Iordan (c) 2007
Alexa Ranking - A Web Site Monetization Strategy?All businesses that employ online marketing, strive to improve their conversion rate. Now, there are different ways of attracting targeted traffíc. Some try to achieve a good ranking in the SERPs, while others are satisfied with heavier traffic. Either way, everybody has the goal of achieving financial success.

But, while scoring high with Google may seem to certain business people the only way to make themselves known and thus reach their goal, there are others that think that a good position in the Alexa ranking system might benefit them just as well.

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What is Alexa Ranking?

This is a ranking system set by alexa.com (a subsidiary of amazon.com ) that basically audits and makes public the frequency of visits to various Web sites. The algorithm by which Alexa traffíc ranking is calculated, is simple. It is based on the amount of traffic recorded over a period of three months from users that have the Alexa toolbar installed.

This traffíc is based on such parameters as reach and page views. The reach refers to the number of Alexa users who visit a particular site in one day. Page view, as the name indicates, is the number of times a particular page (URL) is viewed by Alexa users. Alexa.com makes it clear though that, if a particular user visits the same URL multiple times on the same day, all those visits will be counted as one.

The first step of the ranking process is calculating the reach and number of page views for all the sites on the Web on a daily basis. Alexa ranking is obtained by performing the geometric mean of reach and page views, averaged over a predefined period of time (three months).

How Alexa Ranking Works

It’s quite easy to get started. All you have to do is visit the alexa.com site and download (and install) the Alexa toolbar. This toolbar offers a search function, but it mainly displays the rank (at a global level) of the visited site, as well as the sites that have been visited by Web surfers that are linked in some way to the site being visited.

The Alexa toolbar not only displays information, but it also sends data to the central server. Thus, each time you visit a Web page via a Web browser (be it Internet Explorer or Firefox) that has the toolbar installed, information is sent to the server indicating your IP and the page you are visiting. Such data is gathered from all the Web users who have the Alexa toolbar.

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With Alexa, the smaller the numerical ranking, the better. Most people say that if you manage to make it in the top 100,000, it is a sign that your site enjoys quite heavy traffíc.

Is Alexa Ranking Worth Anything?

Benefits

  • Alexa Traffic can be used as a competitive intelligence tool, but you should take into consideration the fact that the audience sample size is fairly small. Just enter your competitor’s site in the “Compare Sites” section and measure the results of your web marketing efforts in comparison with your competitors’.
  • As opposed to Google’s PageRank, the lower your ranking number, the better.
  • It helps Webmasters and advertisers see the real marketing potential of your Web site. The better your Alexa rank, the higher they may be willing to bid to buy advertising space on your Web site.
  • Personal pages or blogs are also ranked in the same way as ordinary Web sites. They will even get a distinctive mark (*)
  • Because Alexa ranking helps you with information about your Web site, it is a good instrument for search engine optimization.

Disadvantages

  • Not everybody has the Alexa toolbar installed, so there might be millíons of Web sites that, even if they have a lot of traffíc, will not be ranked (or not high enough) by Alexa. It is rather relative.
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  • Many people say that it is inaccurate and that Alexa traffíc can be greatly influenced (or “gamed”, as some prefer to call it).
  • Subdomains are not ranked separately, and neither are subpages within a domain. The overall traffic is calculated for the top-level domain only.

Ways to Improve Your Alexa Ranking

If you want to boost your Alexa traffíc ranking, you just have to follow some quite simple rules, such as:

  • Download and install the Alexa toolbar and then surf your own site.
  • Place the Alexa widget on your Web site. It will entice visitors to use it and, you know, each click counts.
  • Write useful, quality content, mostly webmaster-related. Promote it on webmaster forums and on social networking sites. The idea is to get as many computer and Internet savvy people as possible to visit your site, since the probability that they will have the Alexa toolbar installed is high.
  • Write blogs and articles about Alexa. You will get links to your pages that will help improve your ranking.
  • Try to get your articles on such blog sites as digg.com, del.icio.us, or www.stumbleupon.com
  • Optimize your site (or relevant pages of it) for Alexa related keywords.
  • Tell your friends about the Alexa toolbar, have them download and install it on their computers, and then tell them to visit your site.
  • Use an Alexa redirect. This means placing http://redirect.alexa.com/redirect? in front of your Web site’s URL. Alexa will then take into consideration clicks on redirected links even if the visitor does not have the Alexa toolbar.
  • Apparently, Asian people are huge fans of Alexa. Therefore, many people suggest posting in Asian social networking forums.
  • Whenever you post on webmaster forums, include your site’s URL in your signature. It is very likely that most webmasters have the toolbar installed, and there’s a great probability that they’ll visit your site.

Conclusion

As we have seen, there are pros and cons to Alexa ranking. The bottom line is that most people consider it valuable only for direct advertising. Given the fact that Alexa ranking for a site is calculated on the basis of how many visitors with the Alexa toolbar installed have visited that particular site, the results can be inaccurate.

Nevertheless, it may prove useful for sites with very good traffíc that attract highly targetëd leads, since Alexa focuses more on the traffic that Web sites receive rather than on links to it. As a Web site monetization strategy, we can safely say that Alexa ranking might be the right solution.
About The Author
Adriana Iordan is a Web Marketing Specialist at Avangate B.V.. She has in depth knowledge of internet marketing services and website analysis applied to the software industry and e-commerce development. Avangate is an eCommerce platform for electronic software distribution incorporating an easy to use and secure online payment system plus additional marketing and sales tools.

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Free Linking

September 22nd, 2007 junelle

I have created a Page that you are free to put a link of your site or the site you wanted to promote.

Free Link

It is always good to have something for FREE.

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The SEO Song

September 18th, 2007 junelle

Benj Arriola created an inspirational song for SEO’s.

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San Diego Based Search Engine Optimization Specialist Wins Prestigious International Contest

May 15th, 2007 junelle

One of the most awaited Search Engine Optimization contests has ended last week. The SEO World Championship organized by the publicly traded Swedish company, EastPoint(Getupdated). With the participation of probably a thousand SEO professionals worldwide, include noticeable entries from United States, Sweden, France, Italy Portugal, Philippines, India and several more countries all over the world. The competitor that was victorious in this SEO competition is an SEO expert based in San Diego, California.

The objective of the contest was to have the highest ranked website for the phrase: globalwarming awareness2007 on Google Yahoo and MSN/Live Search only considering in the scoring process first page results. The following prizes were awarded to these winners:

1st place: Brand new Citroen C2 car - Benj Arriola (USA/Philippines)
goglobalwarmingawareness2007.com

2nd place: Caribbean Cruise - Fredrik Eriksson (Sweden)
eglobalwarmingawareness2007.com

3rd place: Plasma TV - Abhilash Pillai (India)
globalwarming-awareness2007blog.com

4th place: $500 - Jose Proenca (Portugal)
globalwarming-awareness2007online.com

5th place: $100 - Otto “The Buzz Driver” (France)
ecoloband.com

The overall winner, Benj Arriola, a search engine marketing specialist for 3 years started a career in web design and development in 1997 and moved over to SEO starting 2004 learning the ins and outs of Search Engine Marketing. When we asked him his strategy in winning the international SEO competition, he gave us surprising answers on what he informally calls “indirect SEO” as we spoke with him at a San Diego coffee shop. He gave us four points on what he did to win the contest.

“1. Design helps in SEO - A cheap looking design, filled with ads, or just does not look nice at all; don’t expect people to link to it all either. Sometimes even your best friend might decline to link to your site if it looks awful. A good design that looks more credible and can help in the link bait process.

2. Content is still king - Having good content does not necessarily mean Google is actually reading the content and says it’s good thus ranks you higher. Having good content makes people read it and like it more. And thus again, helps in the link bait process and will probably encourage people to pass it on to others.

3. Social Media Optimization - Having a bunch of links from social bookmarking and social networking sites does not necessarily mean those links will give you an instant boost in ranking. But It will give you more ways to promote your site to other people. And if you have a good design and good content, then they just might promote it to even more people, which again lead to more effective link baiting.

4. The Internet is a big social network - It does not matter if you are using a social networking site or not, the whole internet is a social network. The more people you have acquaintances with and the more people you help out, the more people you get to help you. It does not matter how you do it, instant messaging, forums, email groups, social networks, as long as you get in touch with the right people and make a connection, they can be potential people that will help you out. Be generous in helping others as you will not find it that hard for others to help you when in need.”

As the San Diego based Filipino SEO Professional has put it, it seems it all boiled down to link baiting, but was mainly driven by design, content, social media and personal acquaintances. Getting natural links from other websites linking to your website is one of the known factors that help in the ranking process.

With competitors from all over the world with 2.5 million webpages in the search results and a rough estimate of about 1,000 competitors in the contest from all over the world, it was from San Diego, California, USA that had the best Search Engine Optimization specialist in the whole world. Benj Arriola has been a San Diego resident since July 2004 when he first moved over to the United States after spending his education life and some working experience in the Philippines where he grew up. As Benj is still in close contact with his home country and participates often in the forums of SEO Philippines, he confesses that all his SEO knowledge was home grown in San Diego, CA where he started to do SEO work.

Taken from http://www.webknowhow.net/news/press/070307SEOContest.html

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Web CEO

October 27th, 2006 junelle

This is the only software I am using in checking Keyword and all the other search engine optimization activity.

It is Free and updates almost everyday, Plus you can have certification if you get to finnish the Tests given.

Try Web CEO for an easier SEO experience.

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I am a Sponsor

October 24th, 2006 junelle

I would be sponsoring the 2nd SEO contest here in the Philippines.

I have decided to be a sponsor, because I know I could not win compare to you “expert” guys. I know, I will learn many things from this contest, as I had on the first one. So this is just a payment for all the things I will be learning.

I would not be like the first sponsor that backed out. SUS NAMAN … HIYA NAMAN AKO NIYAN … KITA MUKHA KO SA PAGE KO EH … SUPER PRETTY KO KAYA TO BE KNOWN AS KURIPOT O WALANG ISANG SALITA!

he he he

SO GOOD LUCK TO THE CONTESTANTS OF THE NEXT SEO CONTEST!

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Shocking PR 5 site

October 19th, 2006 junelle

I saw THIS in one of the newsletter I got today.

The author was talking about this site. He said he accidentally typed googlevideo.com instead of video.google.com and was SHOCKED to see that the site is PR 5. Go check out the site yourself, and you would be shock why google would make it a PR 5 site. To think, that site have a high PR than my site but I guess I have more informations to offer.

This is originally taken from this forum.

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